National Geographic: Life Below Zero

The Request

The National Geographic Channel wanted to create an engaging event for influencers and press to celebrate the upcoming 150th episode of the hit show Life Below Zero. They were looking for a fully customized hybrid experience that would grasp guests attention and redefine the possibilities in the virtual space.

The Solution

After a consultation in platform selection, we compiled and customized all Life Below Zero and National Geographic assets to create a show that put viewers below zero. Our team created a customized virtual environment in the Alaskan wilderness for our host to live and interact with guests throughout the event. Behind the scenes we ran the show in real time which featured live trivia, live interviews, and video playback. This resulted in an engaging experience that captured what it's really like living below zero.